Keep It Only If It’s Perfect.

Icon

30-Day Fit & Feel Guarantee.

If the colour, fit, or look isn’t perfect, return the strap unworn within 30 days for a full refund or exchange.

Icon

2-Year Craftsmanship Warranty.

Covered for 24 months against cracks, delamination, or stitching faults. We’ll repair or replace the strap free of charge.

The HydroFlex ™ advantage

Compare HydroFlex™ Others
Instant comfort. Zero "break-in" period
Icon
Icon
Resistant to cracking & fraying
Icon
Icon
Fully waterproof (pool & sea)
Icon
Icon
Customers often compare to OEM level fit & finish
Icon
Icon
Built for extreme use (i.e. snow, heat, UV, sweat, etc.)
Icon
Icon
Custom design based on 6+ years of R&D & feedback
Icon
Icon
Rebranded, copy/imitation strap from Ali Baba, Temu, Etc.
Icon
Icon

All-day comfort. Lighter, cleaner wrist profile. Built to endure.

Made possible by the Loop-less™ deployant system and dual-stage-vulcanized HydroFlex™ rubber.

Icon

Flawless fit. Zero readjustment.

The Loop-less™ clasp locks once for a precise, repeatable fit. no stretching or daily tightening.

Icon

Weightless movement, no pressure points.

HydroFlex™ rubber flexes with your wrist, keeping even comfort through every motion.

Icon

Endures what ordinary rubber can’t.

Dual-stage vulcanization keeps it flexible, salt-proof, and perfectly shaped for years.

Product Image

Choose your perfect finish.

Every strap is designed for our precision-engineered deployant clasp, designed for comfort, durability, and integration. Available in classic stainless steel or stealth DLC-coated black.

Icon

Engineered comfort. Curved design ensures even pressure on the wrist.

Icon

Luxury finish. Brushed surfaces resist scratches and match high-end cases.

Icon

Custom feel. Easy to swap and size for your exact preference.

FAQs

We’ve got answers.

Yes, the clasps are sold separately.

You can add a clasp directly on the product page while selecting your strap options. This ensures the correct clasp size is paired and installed for your strap before dispatch.

We offer clasps separately because some customers prefer flexibility. Some rotate a single clasp across multiple straps, while others may already have a compatible clasp and don’t need an additional one.

Loop-less™ HydroFlex™ straps sit at the top of our range for a reason. They combine premium FKM rubber, a refined Loop-less™ construction, and meticulous finishing that took significantly more time and effort to develop. Months of R&D and prototyping went into refining the final version, with multiple iterations to get the balance of feel, fit, and finish exactly right.

You are not paying for a logo. You are investing in long term comfort, durability, and a strap that feels as considered as the watch it is paired with.

Yes. This strap is available in a variety of lug width sizes (18mm through to 23mm) to suit most major watch brands, and comes fitted with quick-release spring bars for tool-free installation.

Unlike a traditional buckle, the Loop-less™ clasp operates like a bracelet. Once sized, it locks to your wrist perfectly — no excess tail, no re-tightening, no keeper loops.

Yes. Our Loop-less™ straps are compatible with your OEM Omega deployant clasp.

To ensure a correct fit, the clasp size must match the width of the strap at the clasp end, not the lug width.

For example, if your selected strap tapers down to 18mm at the clasp end, you will need an 18mm OEM clasp, even though the lug size of the strap may be 20mm.

Absolutely. Our HydroFlex™ range of straps are designed for optimal comfort, ensuring they flex with your wrist, so you can wear it from desk to dive with no irritation.

Yes. HydroFlex™ is waterproof, salt-proof, and UV-stable. It won’t absorb moisture, crack, or fade — built for real use, not just display.

4.9
Rated 4.9 out of 5 stars
Based on 350 reviews
Total 5 star reviews: 333 Total 4 star reviews: 12 Total 3 star reviews: 5 Total 2 star reviews: 0 Total 1 star reviews: 0
99%would recommend these products
Slide 1 selected
350 reviews
  • BC
    Benny C.
    CA, United States
    Verified Buyer
    Reviewing
    Loop-less™ HydroFlex™ | Blood Moon Edition | Red Strap with Red Stitching
    I recommend this product
    Rated 5 out of 5 stars
    11 hours ago
    Highest quality strap

    The quality and comfort of the hydroflex straps is unmatched. They are a must have.

  • KG
    Kevin G.
    AL, United States
    Verified Buyer
    Reviewing
    Loop-less™ HydroFlex™ | Orbital Moss Edition | Green Strap with White Stitching
    I recommend this product
    Rated 5 out of 5 stars
    12 hours ago
    Simply the Best

    Like many other watch enthusiasts, I discovered Artem via the You Tube watch community. My collection is made up of mainly divers and pilot watches. Most of them are 20 or 22mm in lug width. I struggled to find a strap that was functional, durable and most importantly…comfortable. The Hydro-Flex is unmatched. The best compliment I can give is that I don’t feel it on my wrist. It requires no break-in that a traditional sailcloth strap would need. Combined with the Loopless clasp, it slips on effortlessly. The quick release lug pins make removal and swapping easy. Many of my watches weren’t getting wrist time because the straps they came with simply weren’t comfortable. The Artem straps have made it possible to enjoy my entire collection now. Worth the investment….? Absolutely!

  • CS
    Christopher S.
    MO, United States
    Verified Buyer
    Reviewing
    Loop-less™ HydroFlex™ | Lunar Ash Edition | Grey Strap with White Stitching
    I recommend this product
    Rated 5 out of 5 stars
    2 days ago
    Best Strap I have owned!

    This is my second purchase from Artem, and I will continue to be a customer. Watch straps are simply top notch quality!

  • KG
    Kevin G.
    PA, United States
    Verified Buyer
    Reviewing
    Loop-less™ HydroFlex™ | Solar Flare Edition | Orange Strap with Orange Stitching
    I recommend this product
    Rated 5 out of 5 stars
    5 days ago
    Worth the Hype

    If you’re a watch enthusiast with a prized collection, then you’ve heard of Artem. Simply put, the hype is real. The best compliment I can give is that you don’t even know it’s there. I have a rubber clasp strap for my Seamaster 300, and I love it, so I decided on the Loopless. Very comfortable, and takes just a few seconds to adjust for wrist swelling. The sailcloth outer is attractive and goes with pretty much anything I wear. The inner rubber liner is soft and plyable. No break-in required. There are quick release lug pins, so if you fancy a color change…no problem. I have since invested in multiple colors to accommodate my handful of 20mm diver and pilot watches. FYI…follow the sizing guidelines on the website. The next complement I can give is that I wear all of my watches more often now. There is nothing more disappointing than a great watch that comes with a terrible strap. In the end, Artem is worth the investment…

  • DP
    David P.
    Flag of Isle Of Man
    Verified Buyer
    Reviewing
    Loop-less™ HydroFlex™ | Stellar Azure Edition | Light Blue Strap with Light Blue Stitching
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Azure Blue Pops this Watch to Another Level

    I’ve always loved my Duckworth Prestex Verimatic with its blue fume dial but the addition of the latest Loop-less Hydroflex Stellar Azure Edition takes the watch to another level. It pops and creates an eye catching summer vibe that has attracted lots of comments. Even had a serious collector friend ask me to get both the watch and strap for him.