• Standard Sailcloth

    Our original sailcloth strap.
    For those wanting an entry point to the Artem range.

  • Our flagship sailcloth strap in FKM rubber.
    For those who want the highest level.

Best sellers

Best Seller
Black watch strap with silver buckle on a white background
Classic | Black Sailcloth Watch Strap with Black Stitching

Black Sailcloth Watch Strap with Black Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Best Seller
Black watch strap with silver buckle on a light gray background, branded 'Fratello'.
Classic | Black Sailcloth Watch Strap with Grey Stitching

Black Sailcloth Watch Strap with Grey Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Best Seller
Black leather watch strap on a white background with 'Fratello' branding.
Loop-Less™ Black Sailcloth Watch Strap with Black Stitching

Black Sailcloth Watch Strap with Black Stitching

From $154.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Best Seller
Loop-less™ HydroFlex™ | Dark Matter Edition | Black Strap with Black Stitching
Dark Matter Edition

Black Strap with Black Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Soft from day one. Built to outlast every condition after.

Loop-less™ HydroFlex™ | Orbital Moss Edition | Green Strap with White Stitching
Orbital Moss Edition

Green Strap with White Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Nova Light Edition | White Strap with White Stitching
Nova Light Edition

White Strap with White Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Dark Matter Edition | Black Strap with Black Stitching
Dark Matter Edition

Black Strap with Black Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Cosmic Tide Edition | Blue Strap with White Stitching
Cosmic Tide Edition

Blue Strap with White Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Event Horizon Edition | Black Strap with White Stitching
Event Horizon Edition

Black Strap with White Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Lunar Ash Edition | Grey Strap with White Stitching
Lunar Ash Edition

Grey Strap with White Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Nebula Dust Edition | Brown Strap with White Stitching
Nebula Dust Edition

Brown Strap with White Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Blood Moon Edition | Red Strap with Red Stitching
Blood Moon Edition

Red Strap with Red Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Solar Flare Edition | Orange Strap with Orange Stitching
Solar Flare Edition

Orange Strap with Orange Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Titan Dune Edition | Beige Strap with Beige Stitching
Titan Dune Edition

Beige Strap with Beige Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Vulcan Clay Edition | Brown Strap with Brown Stitching
Vulcan Clay Edition

Brown Strap with Brown Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Loop-less™ HydroFlex™ | Stellar Azure Edition | Light Blue Strap with Light Blue Stitching
Stellar Azure Edition

Light Blue Strap with Light Blue Stitching

$248.00

Father’s Day Sale

icon MOST COMFORTABLE STRAP
icon 2 YEAR WARRANTY
icon FULLY WATERPROOF
icon ALL WEATHER SUPPORT
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Flexible from the first buckle. Built to handle everything after.

HydroFlex™ Khaki Green Hybrid FKM Watch Strap With Green Stitching
HydroFlex™ Khaki Green Hybrid FKM Watch Strap With Green Stitching

Khaki Green Hybrid FKM Watch Strap With Green Stitching

Sale price$204.00Regular price $248.00

Father’s Day Sale

icon Premium Hybrid FKM Strap
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

HydroFlex™ Khaki Green & Orange Hybrid FKM Watch Strap With Orange Stitching
HydroFlex™ Khaki Green & Orange Hybrid FKM Watch Strap With Orange Stitching

Khaki Green & Orange Hybrid FKM Watch Strap With Orange Stitching

Sale price$204.00Regular price $248.00

Father’s Day Sale

icon Premium Hybrid FKM Strap
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

HydroFlex™ Khaki Green & Orange Hybrid FKM Watch Strap With Green Stitching
HydroFlex™ Khaki Green & Orange Hybrid FKM Watch Strap With Green Stitching

Khaki Green & Orange Hybrid FKM Watch Strap With Green Stitching

Sale price$204.00Regular price $248.00

Father’s Day Sale

icon Premium Hybrid FKM Strap
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

HydroFlex™ Black Hybrid FKM Watch Strap With Black Stitching
HydroFlex™ Black Hybrid FKM Watch Strap With Black Stitching

Black Hybrid FKM Watch Strap With Black Stitching

Sale price$204.00Regular price $248.00

Father’s Day Sale

icon Premium Hybrid FKM Strap
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

HydroFlex™ Grey Hybrid FKM Watch Strap With Grey Stitching
HydroFlex™ Grey Hybrid FKM Watch Strap With Grey Stitching

Grey Hybrid FKM Watch Strap With Grey Stitching

Sale price$204.00Regular price $248.00

Father’s Day Sale

icon Premium Hybrid FKM Strap
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

HydroFlex™ Navy Blue Hybrid FKM Watch Strap With White Stitching
HydroFlex™ Navy Blue Hybrid FKM Watch Strap With White Stitching

Navy Blue Hybrid FKM Watch Strap With White Stitching

Sale price$204.00Regular price $248.00

Father’s Day Sale

icon Premium Hybrid FKM Strap
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

HydroFlex™ Navy Blue Hybrid FKM Watch Strap With Blue Stitching
HydroFlex™ Navy Blue Hybrid FKM Watch Strap With Blue Stitching

Navy Blue Hybrid FKM Watch Strap With Blue Stitching

Sale price$204.00Regular price $248.00

Father’s Day Sale

icon Premium Hybrid FKM Strap
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

HydroFlex™ Sand Beige Hybrid FKM Watch Strap With White Stitching
HydroFlex™ Sand Beige Hybrid FKM Watch Strap With White Stitching

Sand Beige Hybrid FKM Watch Strap With White Stitching

Sale price$204.00Regular price $248.00

Father’s Day Sale

icon Premium Hybrid FKM Strap
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

HydroFlex™ or Standard: which holds up better for you?

If you are deciding between the two materials, this breaks down exactly what each one is built for.

Check the guide

The original sailcloth. Bracelet convenience.

Green leather watch strap on a light gray background with 'Fratello' branding.
Loop-Less™ Khaki Green Sailcloth Watch Strap with Green Stitching

Khaki Green Sailcloth Watch Strap with Green Stitching

From $154.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black leather watch strap on a white background with 'Fratello' branding.
Loop-Less™ Black Sailcloth Watch Strap with Black Stitching

Black Sailcloth Watch Strap with Black Stitching

From $154.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black leather watch strap on a white background with 'Fratello' branding.
Loop-Less™ Black Sailcloth Watch Strap with Grey Stitching

Black Sailcloth Watch Strap with Grey Stitching

From $154.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Blue leather watch strap with white stitching on a light gray background, branded 'Fratello'.
Loop-Less™ Navy Blue Sailcloth Watch Strap with White Stitching

Navy Blue Sailcloth Watch Strap with White Stitching

From $154.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black leather watch strap with white stitching on a light gray background, featuring the Fratello brand.
Loop-Less™ Black Sailcloth Watch Strap with White Stitching

Black Sailcloth Watch Strap with White Stitching

From $154.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Blue leather watch strap on a light gray background with 'Fratello' branding.
Loop-Less™ Navy Blue Sailcloth Watch Strap with Navy Blue Stitching

Navy Blue Sailcloth Watch Strap with Navy Blue Stitching

$154.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Beige watch strap on a white background with Fratello branding.
Loop-Less™ Sand Beige Sailcloth Watch Strap with White Stitching

Sand Beige Sailcloth Watch Strap with White Stitching

From $154.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Gray watch strap with stitching detail on a white background, branded 'Fratello'.
Loop-Less™ Grey Sailcloth Watch Strap with Grey Stitching

Grey Sailcloth Watch Strap with Grey Stitching

From $154.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

The one that set the standard. Still the one to beat.

Green watch strap with silver buckle on a white background, branded 'Fratello'.
Classic | Khaki Green Sailcloth Watch Strap with Green Stitching

Khaki Green Sailcloth Watch Strap with Green Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Beige watch strap with silver buckle on a white background, branded 'Fratello'.
Classic | Sand Beige Sailcloth Watch Strap with Beige Stitching

Sand Beige Sailcloth Watch Strap with Beige Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Gray watch strap with silver buckle on a white background, branded 'Fratello'.
Classic | Grey Sailcloth Watch Strap with Grey Stitching

Grey Sailcloth Watch Strap with Grey Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black watch strap with silver buckle on a light gray background, featuring the Fratello brand.
Classic | Navy Blue Sailcloth Watch Strap with Navy Blue Stitching

Navy Blue Sailcloth Watch Strap with Navy Blue Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black watch strap with white stitching
Classic | Black Sailcloth Watch Strap with White Stitching

Black Sailcloth Watch Strap with White Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Year Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black watch strap with silver buckle on a white background
Classic | Black Sailcloth Watch Strap with Black Stitching

Black Sailcloth Watch Strap with Black Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black watch strap with silver buckle on a light gray background, branded 'Fratello'.
Classic | Black Sailcloth Watch Strap with Grey Stitching

Black Sailcloth Watch Strap with Grey Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black watch strap with white stitching on a light gray background, featuring the Fratello brand.
Classic | Navy Blue Sailcloth Watch Strap with White Stitching

Navy Blue Sailcloth Watch Strap with White Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black watch strap with blue stitching on a white background, branded 'Fratello'
Classic | Black Sailcloth Watch Strap with Blue Stitching

Black Sailcloth Watch Strap with Blue Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Black watch strap with red stitching on a white background, branded 'Fratello'.
Classic | Black Sailcloth Watch Strap with Red Stitching

Black Sailcloth Watch Strap with Red Stitching

From $102.00

Father’s Day Sale

icon Premium Sailcloth
icon 2 Years Warranty
Buy Now

GET FREE SHIPPING TO UNITED STATES IF YOU BUY TODAY.

Classic vs Loop-less™: which works better for you?

If you are choosing between the two configurations, this explains how each one is designed to wear, fasten, and perform day to day.

Check the guide